TikTok has launched a new 'Small Gestures'' initiative, which enables users to allocate free gifts to others from within the app.  

"By collaborating with our brand partners on this new program, we're able to give users a platform to feel connected with their friends and family through the small gesture of sending a gift to someone who might need it most. And thanks to our generous partners, these 'Small Gestures' are offered free for all TikTok users to send gifts up to three separate times."

Source: https://www.socialmediatoday.com/news/tiktok-tests-ecommerce-potential-with-small-gestures-virtual-gift-giving/576769/